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Rules for generating Boden keywords

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A great way to generate extra commission is to use Paid Per Click (PPC) advertising programs such as Google Adwords, MSN or Yahoo.

These can help drive traffic to your website, which in turn will increase the number of visitors to the Boden website - boosting sales and earning you valuable extra income.

We encourage Boden affiliates to conduct their own PPC campaigns but in order to qualify as a Boden affiliate, we do ask you to adhere to the guidelines below;

  • Do not link directly to the Boden website, or use an URL redirect to take the customer directly to the Boden website from a PPC advert..
  • Do not bid on the keyword 'Boden' or any misspelling of 'Boden' e.g. Bodem, bowden, bodum, bodden etc
  • Do not bid on any keyword phrase containing the keyword 'Boden' or any misspelling of Boden e.g. www.boden.co.uk, www.bodenusa.com, www.bodendirect.com, www.miniboden.com, www.jpboden.co.uk, www.jpboden.com, john boden, johnnieboden, www.bowden.com, bodun clothing, bodannusa etc
  • Do not appear under any keyword or phrase containing the keyword 'Boden' or any misspelling of Boden
  • Do not display the keyword 'Boden' or 'Mini Boden' in your ad copy
  • Do not buy, own or bid on any domain names with the word 'Boden' or misspellings of 'Boden' in the URL. For example, wwwbodenusa.com, wwwboden.co.uk, wwwboden.co.uk
  • Do not display Boden garments on Froogle™ as we have our own Froogle™ feeds already in place
  • Do not conduct any form of typosquatting. Typosquatting is a form of cybersquatting which directs a person to a false website when they enter a misspelling of the intended website. For example, www.bodan.co.uk, www.bodunusa.com
  • Do not use Boden or any phrase containing the word Boden or any misspelling of Boden as user names in social networking
  • Do negatively bid on the keyword 'Boden' or any keyword phrase containing the keyword 'Boden' eg www.boden.co.uk, www.bodenusa.com, www.bodendirect.com, www.miniboden.com.
  • Do not use a url that contains the word Boden

Boden take the above guidelines very seriously and reserve the right to deny commission for the month that an affiliate has been keyword bidding or typosquatting. Boden will also consider banning affiliates who ignore these guidelines.

If you would like further clarification on any of the points mentioned above please email us at bodenusa@cj.com.

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